Images of Sweden
Sweden’s international image as a bastion of progressive politics faces scrutiny in light of recent developments. We delve into the evolution of Sweden’s global perception, from the era of the “open your hearts” campaign to the present day, seeking a deeper understanding of the nation’s position on the world stage.
This seminar, the fifth in a series exploring Sweden’s image, delves into the evolving perception of Sweden in the global arena. Recent shifts, including the rise of a nationalist party, an increase in violent crime, and a NATO membership application, have sparked concerns about the nation’s reputation. We examine how this image has transformed over time, with a focus on contemporary challenges to Sweden’s identity as a champion of political reason and progressive values. Our exploration provides valuable insights into Sweden’s current place in international politics.
Head of unit, Image of Sweden, The Swedish Institute
Anna von Bayern
Chief Corporate Affairs Officer, Coty Inc.
Senior Fellow at the American Enterprise Institute
Author and former Media Counselor at the Embassy of Sweden in Moscow Psychology Defence Agency
Nils Erik Forsgård
Director, Think tank Magma
Political Editor-in-Chief, Fokus Magazine
Editor, The Spectator
Professor Emeritus of History of Ideas, Lund University
Foreign Affairs Correspondent
Journalist and Writer, Vienna
Professor of History, Uppsala University
Professor of Informatics, Umeå University